Blog commenting best practices
Let’s chat about how to make the most of blog comments! Who’s blog? Mine? Yours? YES! Let’s dive into some tips on why you should leave comments on other blogs and why you want people to comment on your own.
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Why you should comment on other blogs
One of the best ways to get your name out there is to comment on other blog posts. This is a great way to gain some exposure to your site and to make new connections.
You’ll also be helping out a fellow content creator who will be appreciative and making friendly connections in this biz is never a bad thing!
What posts to comment on
Can you think of any blog posts that have been really helpful to you? Maybe you’ve saved some to Pinterest so you can keep referring back to them?
If not, no stress! Search Pinterest for something you need to learn about anyway (because why not kill two birds with one stone?) Find, read, and comment on posts you got something useful from. Easy!
Wondering what to say in your comments?
Don’t leave a generic comment like “great post!” That’s not really helpful to anyone.
You could try:
• Telling the blogger you loved the post, but explain exactly what you liked and how it helped you. Be specific. You’ll be more likely to get an enthusiastic response back.
• Ask a question. Leave a compliment on the post and inquire further about something.
• Respond to their call to action. More often than not, bloggers will end their post with an instruction, encouragement, or question posed to their readers. If they ask a question, answer them!
If they ask you to share the post, do it, and let them know you did, and why you think your readers will benefit from it as well.
Grow your own blog with your comment
Another really simple way to increase your own exposure is to include your blog name when you comment. I’m not suggesting you add your URL to your actual comment. That looks obviously spammy.
Most comment sections will ask for your Name, Email, Website, and Comment to be filled in. Personally, I like to add my blog name in the “Name” section.
So instead of just writing my name, I write: Karen | OnlineBlogAndBusinessHelp
I could also do: Karen @ Online Blog And Business Help or Karen – Online Blog And Business Help
You get the idea 🙂
Check out one of my recent comments below to see how that looks:
It doesn’t look spammy. Just a subtle way to look professional and get my blog’s name out there. This could lead to other readers seeing my name and being intrigued enough to do a search for my site.
P.S. My name is now a clickable link on that person’s blog. So if someone sees my business name and is interested in checking it out, they can click right through to my site. Bonus!
Would they do that if it was JUST my name there? Mmmm, not so much! Especially since the internet has a serious hate-on for “Karens” right now! 😉
P.P.S. This is why it’s especially helpful to comment on blogs that are also serving your key audience. If people are reading a post within your niche and see your blog name in the comments, they’ll be more likely to check out your content too.
Brand recognition within blog comments?
So, now we know other people commenting on posts can see my name. But how about getting my face out there?
You’ll notice my name and comment are accompanied by my photo as well. This is known as a Gravatar.
What the heck is a Gravatar??
Basically, it’s an image, headshot, or logo. And it follows you online.
Whenever you leave a comment or post questions on blogs/forums, your Gravatar will automatically be added. Which looks much more professional than the generic default images that will be used if you don’t have a gravatar set up.
This also gives you brand recognition and lets others know your comments are not spam.
Plus, the more that photo is viewed online, the more people in your niche will start to recognize it. This makes you look credible and trustworthy to others.
My photo is one that I use all over the web. It’s on my blog, my Pinterest account, my Facebook page, my email list, etc.
To be honest, I’d love to change it. But I’ve been using it on everything for so long, I don’t want to give up any brand recognition that could come from changing it.
How to create your own Gravatar
Here is a really helpful video by one of my favorite bloggers, Elna Cain. She further breaks down why you need a Gravatar and provides a great tutorial on how to set one up:
Don’t worry, it is really simple. And it only takes a few minutes to do.
Make Commenting On Your Own Posts EASY
You want to make it super simple for people to leave a comment on your blog. DON’T use a commenting system. Please. Just don’t do it.
My mind instantly goes to Disqus. Disqus is a system you can install to allow your guests to leave a comment on your post. But you need to create an account and login to comment.
I used it on my site when I first started out. But was having other bloggers contact me to let me know they were having trouble leaving comments. Grrr…
I ended up asking about it in a Facebook group and was hit with a slew of responses about how they would ditch it ASAP. Most also said they never bother leaving a comment if they’re required to login.
See…we need to make it EASY for the average person to leave a comment, or they won’t. It’s just that simple.
And I totally get it now. I too, never leave a comment if it requires creating an account and logging in. Nope!
How your comment section can boost your SEO
Did you know your comment section can also help with SEO?
How so? For starters, comments add to the overall length of your post. Which Google tends to favor.
Also, having blog comments shows Google that the post is getting engagement. Another plus.
Your comment section also gives you an opportunity to gain more keywords. Ideally, you want your readers to leave a comment that mentions the topic of the post or a keyword you’re hoping to rank for.
Even if they don’t, you can work in a few keywords when you reply to their comment. Just try not to keyword stuff or make it sound forced.
See the example below:
This was from my post about Unique Ways to Use Secret Boards on Pinterest. When I replied to the comment I was sure to include “Pinterest Secret boards” in my reply, as well as the word “tips”.
Why do this? The more keywords Google can find in your post, the better. If someone searches for “Tips for Using Pinterest Secret Boards”, adding those keywords into my reply may help me rank for it.
It may also be helpful that Janice referred to them as “Private Boards”. If she calls them private boards, others may search for info on them that way too.
So she gave me a keyword variation with her comment. Thanks, Janice!
Need more SEO help? Try this FREE Intro to SEO Course!
Tips to get blog comments
So, we know that comments are our friends. They can lead to more blog traffic and help our SEO. Here are a few tips to help you get meaningful comments on your own posts.
Add a Call to Action
Finish your post with a call to action (CTA). Ask a question you’d like your audience to answer. Maybe ask if your viewers felt you left something out. Or if there’s something they wished you had addressed.
For example, let’s say you had a post called “25 Genius Camping Hacks”. You could end the post by saying something like, “Do you have an all-time favorite camping hack? Share it in the comments below!”
Solve your reader’s problem. When you address a pain point and offer a solution, people will likely be excited and want to thank you. Especially if it’s unique enough that they’ve never heard it before.
Providing original, high-quality content will gain blog comments naturally.
Talk to your audience like they’re real people. Make them feel comfortable and safe. Ensure your blog is a fun easy-going place.
If you come across as genuine, helpful, and friendly, your readers will be more inclined to engage with you!
Ask a friend
When all else fails, ask a friend or family member to leave you a blog comment.
You’ll likely gain some blogging friends along your journey. They are great friends to go to for comments as they understand why it’s important. Plus you can reciprocate and leave comments for them as well. Win-win!
Participate in Facebook Group threads
Some Facebook groups provide threads specifically for getting blog comments.
Here’s a few I have used:
• Blogging For New Bloggers – Thursdays and Sundays
• ASelfGuru Biz Blog Community – Wednesdays
• Blogging Babes Collective – Fridays
• The Helpful Blog & Business Group – There are daily request threads. Ask for comments any day.
Related Reading – 10 Best Facebook Groups to Grow Your Blog
Final thoughts on blog comment tips
Not only are blog comments a fantastic way to grow your blog, but they are also an important part of your blog’s regular maintenance.
Check your comment section regularly, delete any spam, and approve the genuine comments. Make an effort to reply to anyone who takes the time to give you feedback on your post. Respond to any additional questions they may have.
I hope you found some helpful tips to give your blog a boost using comments.
Do you have any other hacks for getting lots of engagement in your comment section?
Let me know below!
Want more blogging tips? Check out:
Common Blogging Mistakes to Avoid
Reasons to Frequently Review Old Content
10 Minute Blog Tasks to Grow Your Blog