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How to include a GIF in your MailerLite email newsletters

How to Add a GIF in MailerLite

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How to include an animated GIF in MailerLite

Have you ever received an email from another content creator that has a GIF embedded right into it? It’s fun, it gets the point across, and adds some visual interest. Seems like a great idea, right? In this post, I’ll show you exactly how to add a GIF in MailerLite.

Email Marketing - How to Add a GIF to MailerLite Emails

This post contains affiliate links. This means if you make a purchase through one of these links, I may receive a small commission, at no extra cost to you. All opinions are my own. Read my full disclosure here.

 

Why add a GIF to your emails?

Sometimes when writing an email to your list, it can be hard to convey the right emotion to get your tone and point across. Plus, it never hurts to make your emails a little more fun.

People check their emails for the same reason they scroll social media. They’re looking for an escape. Something fun or funny to lighten their mood. Who doesn’t enjoy a good meme or GIF while scrolling Facebook?

If you’re trying to connect with your subscribers and make your email list a fun place to be, why not add some of those same elements people love about social media?

P.S. If you want to UP the fun factor, grab Liz Wilcox’s FREE email swipe copies. Her emails are always fun and fresh!

 

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Adding a GIF to your MailerLite emails

I’m a big fan of MailerLite for many reasons. One of those reasons is their Giphy integration. It makes adding a GIF to your emails so easy!

Here is a simple tutorial on how to include a GIF in your email newsletter:

Step 1: Open up your MailerLite account and get a fresh new email started.

In the block section (far left of your screen) scroll until you find the option to add an image. Drag and drop the image block where you want it to appear in your email.

MailerLite Email Template - How to add a GIF to emails

 

Step 2: Click on the image block, then the “Browse” button to select your image. This will open up your File Manager where all your uploaded images live.

Browse to image in mailerlite to add a GIF to emails

 

Step 3: Click the drop-down menu on the orange “Upload” button (upper right of your screen) and select “Giphy”.

Mailerlite GIF integration menu

 

Step 4: This will open up the Giphy integration screen. Simply enter a keyword into the search bar at the top, scroll to find the best GIF for your email, and click the “Import” button.

Mailerlite GIF Integration search for emails

Step 5: Your chosen GIF will now appear in your File Manager section. Click on the newly added file and then the “Select” button.

Ta-Da!

GIF successfully added to mailerlite email newsletter

There you have it! Now you know how to insert an animated GIF in MailerLite for your readers to enjoy!

 


Related Reading: How to Write High Converting Emails


 

 

Final Thoughts on Adding GIFs to Emails

Never forget that people are visual creatures. And in the online world, it can be so easy to misconstrue the written word as we can’t hear how the writer actually intended those words to be spoken.

A GIF can really help your readers understand exactly what emotion you’re trying to get across and keep things fun. Because let’s face it, are you excited to open up emails that are just a big ol’ block of text? Not so much!

Make your newsletters more visually interesting and your email open rates will likely improve!

And if you need more help with your email marketing, check out Kate Doster’s Free Webinar: Freebies That Sell & Serve

 

Related Reading:
How to Get Started With Email Marketing (to make money)
5 Proven Steps to More Effective Email Marketing
How to Grow Your Email List With PLR Products

 

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How to Include a GIF in Your MailerLite Emails

How to use GIFs in your email newsletters


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6 thoughts on “How to Add a GIF in MailerLite”

  1. Isuru S says:
    at

    Thank you for this post! I’m not currently using MailerLite but have been contemplating a switch. I’ll definitely come back to this post when I do.

    Reply
    1. Karen says:
      at

      You’re welcome! I’m not sure who you’re email list is with but I am so happy with MailerLite since I switched from MailChimp!

      Reply
  2. Sarah says:
    at

    I have not used MailerLite, but have heard good things about them. I have been considering switching. And I love GIFS, so this was good to read so I know how to do it in the future!

    Reply
    1. Karen says:
      at

      I switched from MailChimp to MailerLite and wish I’d done it sooner. I find it to be really user friendly.

      Reply
  3. Kat @The Hobbit Hold says:
    at

    You are absolutely right, creating visually interesting emails is so important when it comes to increasing email open rates. I’ve been wondering how to add a gif. Thanks for the tip. 🌹

    Reply
    1. Karen says:
      at

      MailerLite makes it so easy! Glad you found the post helpful. Thanks for the comment 🙂

      Reply

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