Learn to create a profitable digital product from home
If you’re a blogger, it may be your plan to eventually make and sell digital products to increase your blogging income. But it’s common to have no idea where to start. Let’s look at some of the first steps and tools needed to make and sell your first digital product.
This post contains affiliate links. This means if you make a purchase through one of these links, I may receive a small commission, at no extra cost to you. All opinions are my own. Read my full disclosure here.
What digital product should you make?
Obviously, the first step is a great idea. This is often the trickiest part.
If you’ve already got a blog, you likely already have a niche or a target audience.
Start with what your audience’s pain points are. What do you have or know that can help them? From there you can create a product based on offering them a solution to their problem.
This could take shape in the form of an eBook, a printable, a template, or something else.
If you’re struggling to come up with an idea, look to your audience. Find out what your top performing posts are. Which freebies get the most opt-ins. Those topics will likely do well if you provide a helpful product around them.
You can also simply ASK. Make your audience a part of the process!
Wherever you connect with your people, take the time to ask them what their biggest struggle is, and go from there.
Chances are you’re also in some Facebook groups specific to your niche. Take note of the sort of questions other group members are asking. Can you answer any of those questions or create something that will help them?
Got your idea? Great! Next step, create it!
P.S. Creating courses is another great option if you have something valuable to teach your audience. Check out How to Create an Online Course here.
Use Canva to design your digital product
How do I build and sell digital products?
Canva is a great tool to help you make your first digital product.
You don’t need to be a graphic designer to bring your idea to life. I’ve used good old Canva to create all of my digital products and promotional graphics to help sell them.
While it certainly helps if you have some design experience or a creative side, Canva makes it easy if you don’t.
There are pre-designed templates for eBooks and other printables at your disposal, even with the free version of Canva.
There are of course more advanced templates available for purchase through bloggers and online marketers. You can always start with the free Canva templates and go from there.
Use Sendowl to sell your digital product
Once your product and landing page are created, you’ll need an online shop to sell it from.
There are lots of great platforms to sell from. And you’ll have to do your research to decide which one makes the most sense for you and the type of products you make.
If you’re just getting started, Sendowl is a really affordable tool and a great way to dip your toe into the digital product world. I really can’t say enough great things about using it for this purpose.
Sendowl allows you to upload your products, create custom checkouts, and even host your own affiliate program.
You set up your Sendowl store, link it to your landing page, blog posts, etc. and they handle the payment and deliver the product for you.
They even offer a 30 day free trial, so it’s risk free.
Sign up for your Sendowl account HERE!
And if you get stuck on anything while setting up your Sendowl store from scratch, I have a handy step by step guide that will help.
Check out Start Selling With Sendowl when you’re ready to sell!
Create pages to make your digital product legal
As with most things blogging related, you need to make sure you cover yourself legally.
This must be considered when making and selling your first digital product.
For example, if you’re creating an eBook, you’ll need a copyright notice within, as well as a disclosure area, especially if you’re planning on including any affiliate links within it.
My favourite place to get legal templates for my site is Blogging For New Bloggers. They even have a Terms & Conditions Template specifically for people who sell printables.
I also highly recommend their Legal Bundle Value Pack if you need additional legal pages.
It provides you with all the needed information and legal templates to get your product (and your blog/website) 100% legal.
And it’s usually the best bang for your buck if you need more than one template.
You can check out the whole bundle HERE.
Not quite ready to create but want to come back later?
Pin now to read another day!
Use Elementor to create landing pages
Elementor is one of my favorite tools for creating a professional looking landing page for my products.
I personally use an Elementor landing page template that I got as part of a product launching course (more on this below). It allows me to create the seamless, edge-to-edge look of my sales pages. (Click HERE for an example) and I love how easy Elementor makes it.
You can sell your digital products directly from a blog post about it if you want. But it’s best to have a dedicated landing page.
If you’re confident in your skills, you can design a new page on your blog from scratch. Or you can use the free Elementor plugin to make it a little easier.
Elementor offers great drag and drop page-building abilities to take the guesswork out of creating the eye-catching elements you are envisioning.
Obviously, the Pro option offers more capabilities. But the free version of the plugin is often enough to create a beautiful page.
A great landing page will address your audience’s pain points, and introduce your product. Next highlight how your product will solve their problem.
Offer a little info about yourself to build trust. Include testimonials if possible to provide proof it’s helped others, pricing, and how/where to buy it.
No Time to Create Your Digital Product?
You’re not alone. Some people are anxious to add digital products to their income stream but can’t find time to actually create them.
If this sounds like you, you may want to consider using PLR products.
PLR stands for Private Label Rights, which allows you to purchase existing content, or other digital goods, customize them, and market them as your own.
Think of this solution as a way to hit fast forward on your digital product income!
These products can be purchased at an affordable rate and save you from having to create your own product from scratch.
Your one-time purchase can bring you some serious profit.
Some of my favourite sources for affordable PRL products are:
- Piggy Makes Bank
- Premium PLR for Bloggers
- Bitty Spire Life
- PLR Beach
- Faith’s PLR Printables
- Grow Your Blog With PLR
- For Mommies By Mommies PLR
You’ll find everything from planner pages, habit trackers, calendars, journal pages, and more.
PLR products are a great solution if you want a quick and easy digital product without having to put in the design time.
Learn WAY more about using/selling PLR products here:
How to Make Extra Money With PLR Products
Create a digital product from blog posts
Seriously. Don’t overthink it. You can actually make a brand new, sellable digital product from content you’ve already created.
Lots of bloggers turn blog posts into simple, affordable ebooks. And you can do the same!
This method is actually a great way to get your feet wet in the world of digital product creation. You won’t need to invest a ton of time into the writing side of things.
If this sounds like an amazing option, you’ll love Debbie Gartner’s 1 Hour eBooks Guide. Like all of Debbie’s eBooks, this one will walk you through the process in a really easy-to-follow way that will allow you to implement her strategy without confusion.
Learn to create an eBook from content you already have, in an hour!
Check it out HERE.
Where to promote your digital product
So you’ve designed your product and created your online shop. Next, it’s time to start promoting! A few ways to do this are:
– Implement great SEO on your sales page and blog posts
– Promote it to your mailing list
– Use Pinterest Marketing
– Promote it in Facebook groups
– Share in Instagram posts and reels
– Create a YouTube video
– Start an affiliate program (can be done through your Sendowl store account)
– Submit your product to bundles
If you need additional help in the above areas, a few resources I recommend:
Building Your Affiliate Program
After promoting your new product another great way to get the word out about it, and possibly gain new affiliates, is to reach out to other bloggers.
Start with the ones you have built a relationship with and feel comfortable inviting.
Next, I like to search Pinterest for pins related to my product. Read the posts attached to those pins and see if mentioning your product could be a good fit and helpful addition to the post.
If so, you can reach out to the author to see if they’d be willing to update it with a mention of your product. Add in an invitation to join your affiliate program so there’s some incentive for them to do this.
It’s highly unlikely you’ll hear back from everyone you reach out to. But you may gain some new affiliates and get your product mentioned in a post relevant to it.
Again, the lowest tier package on Sendowl allows you to have an affiliate program and makes it really easy to do.
Need help creating & launching your product?
Dying to get started but feeling completely overwhelmed?
I’ve got the perfect solution. And I know it’s the perfect solution because it’s the actual thing I used when creating and launching my first digital product.
I had my product ready to go but was struggling to create my sales page and was nervous I wasn’t setting up my online store correctly.
I purchased a bundle that came with Monica Froese’s Digital Product Launchpad Course.
And it was a game-changer for me.
If you are the type of person who needs things laid out step by step, with helpful tools along the way, this is the key to your digital product dreams.
So basically, everything you need to launch with the exception of actually coming up with the product idea for you!
The price is crazy considering this will provide you with the tools and knowledge to start a lucrative digital product business with the potential to earn full time income.
Currently, it’s reduced from $97 to $27!
For me, the Elementor Sales Page Template was worth that price alone. Check out all the details HERE.
Now Get Selling That Profitable Digital Product!
I hope you enjoyed this step by step guide to creating a digital product. These suggestions should give you the necessary steps needed to get focused to make and sell your first digital product.
Affiliate marketing for other people’s products is great. But adding your own eBooks, printables, etc. to your blog can make a huge difference to your passive blogging income.